Hi, I'm Thanita!
I'm an Interaction and User Experience Designer based in Lund, currently assigned at Tetra Pak
A bit about me
My journey as a UX Designer began in 2020 when I landed an internship during my Interaction Design studies at Malmö University. I seek challenges of finding solutions that improve everyday life, no matter how significant or mundane.
My first project dove deep into the field of medical technology. While I aim to explore various fields, I find myself drawn back to working within the medtech industry again.
Born in Bangkok and grew up in Skåne, I am fluent in both Swedish and Thai. I also speak English professionally and enjoy the process of learning new languages.
During weekends, you can find me at the local padel court, ceramic painting place, or at home cooking while hosting a board game night with friends.
Thank you for dropping by my page, hope we can connect!
Key services I provide
User research
Storyboarding
Prototyping
Service design
Accessibility design
Design systems
Digital animations
Work experience
More details in my resumé!
Prevas - Malmö, Sweden
UX assignments - Tetra Pak (May 2022 - current)
I am currently on my fourth project at Tetra Pak. I have in these projects taken on roles ranging from supporting designer and independent contributor to lead designer and collaborator. My work has centered on designing user-focused solutions that align business goals with exceptional user experiences. Key projects include crafting personalized interfaces to enhance e-commerce journeys, designing customer portal navigation to improve service accessibility, and leading the end-to-end design of a specialized package distribution system. In my current project, I focus on the innovation of multiple platforms for managing operational data, balancing complex requirements with intuitive user interactions. Through user research, iterative prototyping, and collaboration with cross-functional teams, I ensure solutions are both practical and impactful. These experiences have honed my ability to tackle complex challenges while delivering designs that drive user satisfaction and business results.
In-house project - Innovation Hub (October 2023)
Initiated a project to improve office workflows and foster on-site collaboration. Tasks included analyzing workshop outputs, mapping user journeys, and conceptualizing. Delivered strategic recommendations to enhance workspace functionality and appeal, including solutions for coordinating team presence.
UX assignment - Göteborgs Spårvägar (Jan - Mar 2022)
Designed a mobile application for warehouse workers, transforming manual workflows into efficient digital processes. Conducted user observations, interviews, and iterative testing to create a mobile scanner interface that improved productivity and provided stakeholders with workflow insights.
GN Group - Ballerup, Denmark
UX Designer and Researcher (Oct - Dec 2021)
Consulted on the development of a mobile application for hearing aid users to train hearing and track progress. Responsibilities included conducting user research, stakeholder interviews, and user testing, alongside creating prototypes, UI designs, and contributing to concept development.
Edurama - Malmö, Sweden
UX Designer (Aug 2020 - Jan 2021)
Interned as a UX/UI designer, collaborating with education-focused organizations to develop digital tools for marginalized groups, including newcomers and individuals with disabilities. Tasks included media creation, graphics, illustrations, UI design, and digital prototyping.
Testimonials
Stephanie Popova Liljedahl
Global Head of Digital Channels - Tetra Pak
"Thanita has delivered very high quality creative across dozens of stories. Particular examples that come to mind are Bulk Upload Error Handling, Replacement Part logic update. Her collaboration with the dev teams was exemplary, being key in their quality journey during her time here. Her willingness to step in and take ownership in Martin's two prolonged absences was exemplary (...). Her skills in the UX tools was as expected and her knowledge of the user journey and business requirements developed well as time went past. Thanita also shone in working with anonymous user testing, creating scripts and storyflows. Thanita demonstrated great flexibility in our project were she sometimes acted as the lead UX, sometimes as a support and sometimes as the only UX expert, and she did a brilliant job in all of them. Her patient and willingness to adapt to our setup made big contributions in putting CX/UX in the front seat of our development. Thanita have not only being forced to work with 3 different POs but also a scattered scrum team but with great collaboration abilities and engagement the output have been really good. On the personal level Thanita has an amazing calmness and is a grounded person. She is a joy to have in the team and melted into the rest in a fantastic way."
Diarmuid O'Brien
Senior e-Commerce Manager - Carlsberg
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