Hi again,

thank you for visiting my page!

My name is Thanita Thapphasut and I live in Lund, Sweden. I started my journey as a User Experience Designer in 2020, as an intern during my Interaction Design studies at Malmö University. My first role as a UX Designer was in the medical technology field, where I contributed to designing solutions that directly improved people’s well-being. This experience was profoundly impactful and sparked my passion for medtech - a field I’m eager to return to in the future for its potential to drive meaningful changes.

          

I still remain curious and open to exploring other fields that push the boundaries of innovation and focus on enhancing everyday experiences, with challenges that allows me to contribute my skills to enhance people’s lives in both small and significant ways.

I was born in Bangkok, Thailand, and lived there until I was 10 when my family moved to Sweden. Growing up bilingual, I consider both Thai and Swedish to be my mother tongues, and I also speak English fluently. I’ve always had an interest for languages and exploring different cultures. I’ve studied French in the past and am now learning Spanish for fun and just enjoying the process.

          

During my school years, I explored fields including science, technology, game development, and design. These experiences shaped my natural interest in usability, logical thinking, problem-solving, and innovation, eventually leading me to the world of UX.

          

Outside of work, I have a deep appreciation for food, which was heightened by my years working as a restaurant server during my studies. I enjoy cooking, mostly Thai dishes, but also love experimenting with other cuisines and have recently started baking as well. Together with my partner, we often host dinner gatherings with friends and pairing the home-cooked meals with board or TV games.

      

Below are some nice things my dear colleagues have said about me!

Testimonials

Stephanie Popova Liljedahl

Global Head of Digital Channels - Tetra Pak

"Thanita has delivered very high quality creative across dozens of stories. Particular examples that come to mind are Bulk Upload Error Handling, Replacement Part logic update. Her collaboration with the dev teams was exemplary, being key in their quality journey during her time here. Her willingness to step in and take ownership in Martin's two prolonged absences was exemplary (...).  Her skills in the UX tools was as expected and her knowledge of the user journey and business requirements developed well as time went past. Thanita also shone in working with anonymous user testing, creating scripts and storyflows. Thanita demonstrated great flexibility in our project were she sometimes acted as the lead UX, sometimes as a support and sometimes as the only UX expert, and she did a brilliant job in all of them. Her patient and willingness to adapt to our setup made big contributions in putting CX/UX in the front seat of our development. Thanita have not only being forced to work with 3 different POs but also a scattered scrum team but with great collaboration abilities and engagement the output have been really good. On the personal level Thanita has an amazing calmness and is a grounded person. She is a joy to have in the team and melted into the rest in a fantastic way."

Diarmuid O'Brien

Senior e-Commerce Manager - Carlsberg

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